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Sturgis Motorcycle Rally Budweiser Video Surfaces
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Due to Bud Light’s affiliation with American transgender influencer Dylan Mulvaney, attendees of the Sturgis Motorcycle Rally in Sturgis, South Dakota, avoided the Budweiser tent. Cycledrag, a user on TikTok, stated in a video, “I got to tell you right now though, not looking good.”
As you can see, Budweiser has invested a substantial sum of money. Behind a Budweiser booth, a few staff members were seen hanging around, one of whom was flashing the peace sign. People can purchase a Sturgis glass at the tent, according to these staff employees. A few people can be seen standing beneath the umbrella stands and covered benches as Cycledrag moves closer. He speculated that Mulvaney might be keeping some people away.
He promised to keep a watch on it during the week even though it was now deserted. He stated that he believes it will change. He heard Shark Tank investor Kevin O’Leary suggest that businesses shouldn’t take a position on a divisive issue, which is why he is interested in this.
That was the predicament Budweiser was in. Cycledrag stated that political opinions “may ultimately be no match for alcoholism.” If consumers like Budweiser, they may continue to drink it. Though some might change, he added. After that, Cycledrag returned to the Budweiser area to see if the business had picked up.